Posts by Jess Watts
Sweet sets: how to style the skittle nails trend
Over the past few years, we’ve seen a dramatic increase in consumable-inspired nails. From farmer’s market fingertips to Diet Coke digits, drool-worthy designs have been taking over. Now, the start of spring/summer has provoked a new tasty trend to take centre stage: skittle nails… Mood-boosting manicures seem to be the hit of the hot seasons,…
Read MoreFrom burnout to 244% growth: how one beauty salon crossed the VAT threshold & came out stronger
Since entering the beauty industry 16 years ago, Jamie-Lee Jones has honed her skills, built a thriving business and learned one uncomfortable truth: working harder doesn’t always mean working smarter. Inconsistent income and a business that depended entirely on her showing up led to feelings of intense burnout. Here’s how she turned things around… Where…
Read MoreStriped nails are trending: here are 50 ways to style them
From French tips to 3D flourishes, stripes are staging a serious comeback – and nails are the perfect canvas… Few patterns earn the title of truly timeless, but those that do have a habit of returning to the trendsphere time and time again. Polka dots proved this recently, reclaiming their spot in the cultural conversation…
Read More20 Euphoria nail designs to wear while you obsess over season 3
HBO’s popular TV series, Euphoria, is back for a third season, and we’re celebrating the only way we know how: with show-stopping nail looks dripping in glitter and gems. Alongside stunning Euphoria-inspired nails, we have rounded up the best looks from the show itself, created by LA-based nail artist, Natalie Minerva (@natalieminervanails). Check out these…
Read MoreInside the Yorkshire nail salon offering 360 gel polish shades
From summerhouse to salon, Michelle Swain‘s garden nail studio proves that the best workplaces are sometimes closer to home than you think… Castleford-based Michelle began her nail career as a part-time mobile tech, however after her services were affected by the Covid lockdown, she decided to open a salon in her garden. “The process of…
Read More11 nail styles that scream ‘The Devil Wears Prada’
The Devil Wears Prada 2 is coming – and it’s got us reaching back into the archives. We’ve rounded up some of the most iconic quotes from the first film from 2006 and matched each one to a nail look worthy of Runway magazine. “Florals? For Spring? Groundbreaking.” A quote that needs no introduction. Miranda…
Read More35 Super Mario Galaxy-themed nail designs to level up your look
Check out entries to the 8 April 2026 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Super Mario Galaxy. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.
Read More50 festival nail designs for fiesta-ready fingertips
Festival season is fast approaching – kicking off this April with infamous US music festival, Coachella. Alongside frantically locating blister plasters and face glitter, it’s time to get nails festival-ready. From flashy and funky to subtle and sleek, here are some party-perfect nail styles to suit every festival fanatic…
Read MoreThe nail artist behind the viral designs you’ve been obsessing over
If you’ve seen a scroll-stopping nail look featuring a mini 3D character that you can’t help but adore, chances are, Brydie Leishman is behind the design. Let’s uncover the talented tech’s nail journey… When she was 16 years old, Brydie – known to her followers as @brydiedoesnails, ventured into London to have her nails done…
Read MoreTownhouse nail salon brand brings luxury services to Champneys spas
Luxury nail salon brand & Scratch Stars Nail Salon of the Year finalist 2026, Townhouse, has partnered with Champneys Wellness Spa to introduce its award-winning nail offerings to Champneys’ spa estate. Founded over a century ago, Champneys Wellness Spa is a renowned provider of spa resorts and health clubs. Its partnership with Townhouse introduces a…
Read More50 French tip nail designs for spring 2026
What’s a more timeless nail staple than a French manicure? Spring into the warmer months with a fresh take on the nail style – cute, classy and completely reinvented…
Read MoreDiet Coke nails are trending: what are they & how can you recreate them?
Given the recent obsession with food-related nail trends – glazed donut, blueberry milk and butter yellow to name a few, it is no surprise that Gen Z’s latest nail art craze borrows from one of the world’s most popular drinks. Diet Coke nails are dominating social media, but what does the trend actually involve? The…
Read More5 pedicure trends for spring 2026
It’s pedicure season! As soon as the sun begins to shine, socks come off and sandals go on. This year’s spring pedicure trends are varied: from abstract art to pastel polish, there’s something for everyone… 1. Funky florals The large canvas of the big toe lends itself to funky nail art. This spring, add nature…
Read More36 Easter nail designs inspired by seasonal sweet treats
Check out entries to the 2 April 2026 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Your favourite Easter sweet treat. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday. Feast your eyes on these delicious designs…
Read MoreStep inside the ‘magical cave’ nail salon in Cornwall
Looking for a nail salon that doubles as an enchanted retreat to a mystical land? Alchemy Nails might just be the place for you… Pixie White is a nail tech from Launceston, Cornwall – and a practicing witch. These are two paths that might seem worlds apart, but Pixie has woven them together seamlessly in…
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